My last couple of posts have related politics to the economy, poking fun at unpatriotic consumers sitting out the holiday shopping season.
So a bit of news from Nielsen about the difference in outlook for holiday shopping between supporters of Obamarama and supporters of Yawn McCain made me add one more post before closing up shop for the night.
An excerpt:
While “hope” was a big theme of the Obama campaign, the results show that McCain voters are slightly more optimistic about holiday spending. Sixty-three pecent [sic] of McCain voters plan to spend same or more for the 2008 season, while 38% of Obama voters indicated that they would spend less. McCain voters also expressed more optimism about spending on entertainment inside and outside the home.
Predictably, the first commenter at Nielsen had this to say:
This is not at all surprising. Look at the demographics involved. McCain catered to the affluent while Obama catered to the middle class and poor. The affluent voters can afford to spend more money while the middle class and poor have to watch every penny they spend.
The demographic split between the candidates was not nearly so clean as the commenter asserts. Yawn McCain carried a majority of working class whites, for instance. Obamarama received strong support among those holding graduate degrees.
Not all conservatives are greedy moneybags. Not all affluent people are political conservative.
Tags: barack obama, Business, john mccain, Politics, Shopping
