One Man Band

Hosted this week by Business Opportunities And Ideas.

Here are the first three posts that made me click through — see if you can identify a similarity among all three items:

• The first-click-through award goes to Michelle Cramer at Small Business Buzz for “Learning From Experienced Entrepreneurs” because ’tis better to learn from somebody else’s mistake. Come up with a creatively new mistake of your own. My favorite suggestion? Market from the start.

  Why? Have I mentioned that I am a freelance commercial writer?

• The second-click-through award goes to Mike Buckley at Mine Your Own Business for “How Not to Lose” because he picks up on a marketing hook that I recently spoke about to a group of small business people: current events. In Mr. Buckley’s case, he uses the sad win-loss record of a local football team. Keep your eye on current events and see how to tie in your marketing — without being lame.

  Did you know that a frequent task for a freelance commercial writer is creating timely (and not lame) marketing copy?

• The one-more-before-the-door award goes to Anita Campbell at Small Business Trends for “New Business Ideas: Convenience at Your Doorstep” because I’m a sucker for new business ideas. My favorite of those listed is franchised junk removal company 1-800-GOT-JUNK — and not just because my house could benefit from its service.

  Start-ups and single-person businesses are what this blog is all about. Every new business needs a marketing plan. Every marketing plan, at one point or another, needs copy. Oddly enough, I might be able to help with that last problem, since I am *cough* a freelance commercial writer.

As always, there are many more posts than the three listed. Click through for the full capitalist court press!